Retail

Now open on the 3rd floor of The Shops at Columbus Circle, Brooklyn-based indie bookseller POWERHOUSE Books has opened its newest outpost in a modern and inviting 4,700-square-foot space. Visitors will find a dedicated children's area, small exhibition gallery and an unparalleled selection of books, from the newest fiction titles to classics and avant garde selections.

Now open in the Public Square and Gardens at Hudson Yards, Myka is offering a refreshing and rich artisanal Greek frozen yogurt. Visitors can stop by the truck seven days a week to try Myka's light and authentic Greek frozen yogurt, created from the finest milk and kefir and offered with plenty of topping options.

This fall, Brent Cross Town will welcome el Estudio Pilates to the North London neighborhood, joining a vibrant mix of retailers within the 180-acre park town. Leading up to the grand opening, el Estudio Pilates is offering free Mat Pilates sessions as part of Brent Cross Town's Summer in the Park programming, introducing people to the expert-led classes that support everyone from beginners to advanced level practitioners.

Indian-inspired ice cream and frozen treats purveyor Malai Ice Cream has introduced a new location on Level 1 at The Shops at Hudson Yards. With globally-inspired flavors and Indian spices spun into ice cream pints, kulfi pops, ice cream sandos and ice cream cakes, Malai Ice Cream offers a delicious and fresh addition to the neighborhood.

Now through August 31, participating Hudson Yards locations—including including Eataly Caffè, The Bakery at Greywind, Yono Sushi, EDGE concessions and the Level 5 Lounge—are inviting visitors to tap to pay with Mastercard to support a good cause. For each qualifying purchase, Mastercard will donate one cent, up to $5 million, that will go towards groundbreaking cancer research.